Workflow 2 of 6 — free in the pack

Expired Listing Scripts & FSBO Scripts (Powered by AI)

Expired sellers have been called by thirty agents reading the same script. This workflow builds a five-touch, two-week sequence personalized to that property and that seller — a diagnostic call, a mailed letter, one careful text, a real market one-pager, and a graceful close that leaves the door open.

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How it works

Steal this prompt — the graceful close (Touch 5)

Write a final message (voicemail or email, under 120 words) closing out a two-week outreach sequence to a homeowner whose listing expired. Thank them for their time, leave the door open with one specific future trigger (a relevant sale on their street, the spring market, a rate change), and tell them clearly I won't keep chasing — they can reach me any time. Warm, brief, no guilt, no pressure, no promises about price or outcomes. Facts: [SELLER SITUATION, TRIGGER, YOUR NAME/BROKERAGE/PHONE]

The full workflow in the free pack adds the inputs checklist, the follow-up prompts, and the compliance notes for this task.

Example

From the pack: a 74-day expired detached with twilight-only photos and 'no showings Sundays' gets a call opening that names one observation and one real comparable nearby — and gives the seller an out in the first 30 seconds.

Tool that makes this faster: Copy.ai. Five touches per seller adds up fast. Copy.ai is a writing workspace built around reusable workflows and brand voice — useful when expired outreach becomes a daily habit and you want every sequence in the same tone.

Visit Copy.ai → (tool link — see our affiliate disclosure in the footer)

Get Workflow 2 — and all six — free

All six workflows, the full prompts, worked examples, and compliance notes — emailed to you as a PDF. Free.

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The other workflows