Workflow 5 of 6 — free in the pack

Real Estate Social Media Post Ideas & Content Calendar

'Just Listed!!!' and then silence for three weeks is not a content strategy. This workflow turns one listing's verified facts into 30 days of posts on a rotation — 40% listing, 25% neighbourhood, 20% market/education, 15% personal — so you look consistently active and locally authoritative without inventing a persona.

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How it works

Steal this prompt — the reel script builder

Write a script for a 30–45 second vertical video about [TOPIC] at [ADDRESS/AREA]. Structure: a spoken hook in the first 3 seconds (a specific true detail, not a sales claim), three short spoken points, and a closing line that invites a comment or a save rather than pressuring a sale. Give me: the exact words to say, on-screen text for each section, and 3 b-roll shots I can film on site. Everything must be true to these facts: [PASTE]. If a claim can't be supported by the facts, leave it out and note it.

The full workflow in the free pack adds the inputs checklist, the follow-up prompts, and the compliance notes for this task.

Example

From the pack: one 3-bed semi-detached in a walkable neighbourhood becomes a calendar where only 2 of the first 5 posts are really about selling it — the rest build the local authority that wins the next listing.

Tool that makes this faster: OpusClip. Film one full listing walkthrough and OpusClip cuts it into captioned short clips for Reels, TikTok, and Shorts automatically — several days of the calendar from a single shoot.

Visit OpusClip → (tool link — see our affiliate disclosure in the footer)

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The other workflows